Cost Calculator — Cloudflare One vs. Traditional Stack
Plug in your numbers. See the side-by-side comparison. Annual savings calculated live.
The point: Most customers underestimate what they're spending today because the cost is spread across VPN licenses, endpoint agents, bandwidth fees, hardware refresh, and admin time. Pull it all into one calculation and the savings story tells itself. This isn't theoretical pricing — these are list prices for the average mid-market customer.
Annual savings with Cloudflare One
$0
Calculating…
Today's stack
VPN + endpoint agents + bandwidth + admin overhead
VPN concentrator + licenses
Hardware refresh, support, redundancy
$0
Endpoint security agents
SWG, DNS filter, CASB per user
$0
Bandwidth (concentrator egress)
Backhauled internet + private circuits
$0
Admin overhead
Account ops, agent updates, helpdesk
$0
based on industry averages
Cloudflare One
Per-seat pricing. No agents to manage. No egress.
Cloudflare One — Zero Trust
Per-user-per-month, all SKUs included
$0
Bandwidth
Edge routing — no egress fees
$0
Admin overhead
One dashboard, one policy engine
$0
Hardware
No appliances. No refresh cycles.
$0
based on Cloudflare One list pricing
How the math works
Today's stack: vpn_hardware + (seats × endpoint_per_user) + (bandwidth_tb × 12 × $80) + admin_overhead
Cloudflare One: seats × $7/month × 12 + bandwidth at $0/GB + minimal admin overhead
Admin overhead estimated at 20% of stack cost today (managing multiple vendors), 5% on Cloudflare (one platform). Cloudflare One pricing shown at $7/seat/month — actual enterprise pricing typically lower with annual commit.
How to use this on the call: Ask the customer for their seat count and current VPN spend. Plug in the numbers. Don't editorialize — let the orange banner do the talking. Then ask: "If this number is even close to right, what would your CFO say to a 90-day POC?" That's the close.
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